The "California Beef Noodle King" that has spread all over China, why not California?

The "California Beef Noodle King" that has spread all over China, why not California?

This article is reproduced with permission from the Institute of Independence

Speaking of California, most people first think of Hollywood or Los Angeles at four in the morning, but for passers-by who frequent train stations, the first thing that comes to mind is California beef noodles.

The king of beef noodles from California in the United States, who drove to train stations across the country, has narrowed the distance between the Chinese people and California, and has become the American flavor that many people have been dreaming about for so many years.

When it comes to Texas, it has to be grilled chicken. When it comes to California, it must be the king of California beef noodles.

This shop successfully left a touch of beef noodles from California on the taste buds of Chinese people. For some people who have never been to California, their fantasy of the American dream is all in this bowl of noodles.

At Beijing Railway Station, the California Beef Noodle King on the first floor is more conspicuous than the words at Beijing Railway Station. The key is that you buy a ticket and you can still see the California Beef Noodle King after getting off the train.

From No. 4 on the west side of the main building of Changchun Station, to the 3F floor of Shijiazhuang Station, and to Neixiang County, Henan, there are big-character signs of California Beef Noodle King. The Chinese train station is almost occupied by the California Beef Noodle King.

When the train leaves the station, facing the obstruction and seduction of the driver of the black car, he can breathe a sigh of relief by hiding in the California beef noodle king.

Looking at the lobby of the train station with people coming and going outside the window, you have forgotten whether you walked into this shop with the words "America", "California", or "Beef Noodle" or "King".

The Chinese-style fast food sold is decorated in a style similar to that of KFC's early days. The name indicates that it was originally from California, and it can be found in the train stations in various county towns.

Unexpectedly, in some counties, the first American food that locals tasted was not KFC’s chicken wings and fries, but beef noodles from California.

"In our county, the California beef noodle king is sandwiched between a Haowang dumpling dumpling shop and Suiyuan Hot Dyeing shop. California and county elements collide. The feeling is as abrupt as seeing Iron Man and Mu Guiying talk. "

On food review websites and major forums, netizens are quite stingy in their praise of the California beef noodle king. After nine out of ten people tasted the first noodles, the American dream was shattered on the spot.

The moment I put the noodles into my mouth with chopsticks, I even took a breath, "This is the most unpalatable beef noodle I have ever tasted", "California people don't understand the following."

Sitting on a high bar stool, looking at the retro Chinese palace lanterns above your head, come to a Sichuan rice set meal that is not spicy, and drink a cup of instant milk tea. This is a split consumption experience only available to the king of beef noodles in California.

"Every time I see the California Beef Noodle King brand, I always feel a sense of spatial confusion. It is as shocking as seeing an authentic Xi'an sandwich in the United States. What is this stuff?"

Even South Korea and Japan are the king of California beef noodles

"I have always felt that the name of California Beef Noodle King is quite foreign."

To this day, many people are still misled by California beef noodles and believe that the people of California especially like beef noodles.

Unfortunately, there is no beef noodle king in California. Everything is just a beautiful misunderstanding.

Some diners who grew up eating the California beef noodle king in China went to California to find the roots of the beef noodle king, but they all returned to no avail.

"I searched in California for more than a year and didn't find a California beef noodle king. I met at Shenyang Railway Station when I returned to China. I should change my name to the only Chinese beef noodle king on earth.

In fact, the history of the California beef noodle king is more complicated than its name.

According to Wikipedia, China's first California beef noodle king was founded by Wu Jinghong, an overseas Chinese catering in the United States, who returned to China in 1985. Registered a trademark in China in 1993. In 1996, the trademark was registered in the United States and belonged to Hongli International Company, which is owned by Wu Jinghong.

另一家“李先生加州牛肉面大王”的创办人是重庆人美国加州华侨李北祺。他在1972年到1974年间以“牛肉面大王”为号,洛杉矶地区的唐人街、蒙特利尔公园、阿罕布拉开了3家“牛肉面大王”餐馆,到1979年扩展到7家。

The official website of Mr. Li's California Beef Noodles states that in 1987, China's first American California Beef Noodle King opened on Dongsi West Street in Beijing.

The end of the last century was the golden age of the California beef noodle king. Going to California beef noodle king to eat a bowl of noodles was a symbol of fashion at the time.

Like the first KFC, the California beef noodle king will also cause a sensation when it first enters some cities and become a must-visit attraction for citizens. Today, this is the must-visit place for Internet celebrities.

 

Chinese people have never looked forward to the arrival of American cuisine so much.

Even Jia Yuanyuan in "I Love My Home" is familiar with the California beef noodle king. In many people's minds, beef noodles must be the most authentic in California.

At that time, the California beef noodle king was even the first choice for dating of a generation of young Beijing men and women. "I just worked in 92, and my salary is more than 130. Lovers like to invite girls to Western food. At that time, the California beef noodle king was the most popular in the United States. A bowl of 6 yuan was the most popular. I had to calculate how the 20 bowls of noodles I could buy with a monthly salary were The girlfriend insisted on it for a month."

He Wei also wrote several times in "Jiangcheng" about the California beef noodle king, which is the closest restaurant in Fuling to the fast food chain.

"There are very spicy noodles in the restaurant. I go there once or twice a week. The proprietress often asks me whether the noodles she cooks are in the correct Californian style. I always affirm her and say that it is indeed the same as I expected. Going to the beef noodle king in California will make her very happy."

When the California beef noodle king was in full swing, Wu Jinghong and Li Beiqi each claimed that they were the founders.

In order to fight for the right to use the name, the two companies litigated for many years. In the end, the Li Beiqi camp lost to the Wu Jinghong camp. Since 2008, Li Beiqi’s California Beef Noodle King has successively changed the name of the shop to "Mr. Lee California Beef Noodle King".

Foreign monks are good at reciting scriptures. When the two quarrels, other fake California beef noodle kings, such as Golden Chopsticks California beef noodles, and Yihetong California beef noodle kings, took the opportunity to occupy the mountains as kings everywhere.

These brands are entangled with each other and boiled beef noodles into a pot of porridge, causing chaos for the entire brand of California Beef Noodle King.

Opening the store in the train station and doing business with no repeat customers has become the winning way for some fake California beef noodle franchisees.

Those customers who have to pinch the train timetable with one eye and stare at the beef noodles in the bowl with the other eye have no intention of judging the quality of a bowl of noodles. Even if it is unpalatable, they can't even bother with the waiter.

The train station and the airport are the battlefields of fast food brands. In order to keep this hilltop and get as many customers as possible, the king of beef noodles in California also began to follow the customs and gradually alienated.

At this time, you can understand why you can order authentic old Beijing fried noodles in the California beef noodle king's menu.

Some stores not only sell California chicken and California kimchi, but also sell Tianjin steamed buns

Today, as the positioning becomes more and more vague, beef noodles from California are no longer fragrant. Most Chinese will no longer follow the crazily pursuit of a store with the banner of California, not to mention that the core noodle making technology of the California beef noodle king comes from China.

The KFC McDonald's in train stations across the country are still crowded for decades. The petty bourgeoisie of Starbucks has been diluted by bags of luggage. The battle between Yonghe King and Yonghe Soymilk is still continuing.

Only the California Beef Noodle King in the corner is slightly lonely. Without Mr. Li's photo sticker, the only customer is the waiter holding his head and playing with his mobile phone.

*This article is a reprinted article of Foodie, and does not represent the position of Foodie

It is for transmission and reference only and does not constitute any suggestion of behavior.

Ippudo, Afuri, HiroNori... The long queues of ramen in the Bay Area can all be taken out/delivered! If you can't eat California beef noodles, eat a bowl of ramen!


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